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Sally Dibb & Lyndon Simkin
Market Segmentation Success [EPUB ebook]
Making It Happen!

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Örtmek Sally Dibb & Lyndon Simkin: Market Segmentation Success (ePUB)

Market segmentation is a main aspect of an effective business strategy, but implementation is often difficult and ultimately unsuccessful. Market Segmentation Success: Making It Happen! offers a solid review of the concepts of market segmentation and target market selection, as well as clearly explaining how to create market segments, how to select

€83.57

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Biçim EPUB ● Sayfalar 204 ● ISBN 9781136772450 ● Yayımcı Taylor and Francis ● Yayınlanan 2008 ● İndirilebilir 3 kez ● Döviz EUR ● Kimlik 4901413 ● Kopya koruma Adobe DRM

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Sally Dibb Lyndon Simkin UK) Dibb Sally (Open University UK) Simkin Lyndon (University of Warwick

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