Pierre Arwidson & Karine (coord.) Gallopel-Morvan
Marketing social [EPUB ebook]
De la comprehension des publics au changement de comportement

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Обложка Pierre Arwidson & Karine (coord.) Gallopel-Morvan: Marketing social (ePUB)

Cet ouvrage pratique et pedagogique, illustre par des exemples concrets de campagnes et de projets menes par Sante publique France, propose de presenter le marketing social et d’en faire decouvrir les techniques, permettant ainsi d’ameliorer l’impact des programmes de prevention sur la population.

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язык французы ● Формат EPUB ● страницы 224 ● ISBN 9782810911080 ● издатель Presses de l’EHESP ● опубликованный 2023 ● Загружаемые 3 раз ● валюта EUR ● Код товара 9050935 ● Защита от копирования Adobe DRM

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Pierre Arwidson Karine (coord. ) Gallopel-Morvan Gerard Hastings Viet Nguyen Thanh

4 831 886 Электронные книги в этой категории

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