Heribert Meffert 
Marketing [PDF ebook] 
Grundlagen marktorientierter Unternehmensfuhrung. Konzepte – Instrumente – Praxisbeispiele. Mit neuer Fallstudie VW Golf

This inspiring book contains a series of "in conversations" with important personalities, change-makers, thought leaders and global influencers about the central theme of the climate crisis …

"How Department Stores Are Carried On" by W. B. Phillips is a nonfiction business analysis and management guide that offers a comprehensive exploration of the retail industry. Phillips, a p …

In easily accessible language, this book analyses the impact of Economic and Monetary Union on Small and Medium sized enterprises (SMEs) in Europe. This overarching and widely researched study explai …

The trend in industry and with the EPA is to prevent wastes before they are created instead of treating or disposing of them later. This book assists design/systems engineers and managers in designin …

A profitable trading strategy is the most important tool for a trader.This book explains a powerful trading strategy for trading the forex market.When trading ’The Fat Cat Strategy’ you”ll know when …

In response to the credit crunch during the global financial crisis of 2007–2008, many have called for the re-establishment of regional banks in the UK and elsewhere. In this context, Germany’s regio …

The migration of workers to the high growth countries in Pacific Asia in the 1980s was a new phenomenon in these countries. As such the host governments did not have in place adequate housing, social …

First published in 1982. In this volume we present a collection of original papers, edited by Arvind N. Das, on agrarian movements in the populous Indian state of Bihar. These movements are traced fr …

This title was first published in 2003. India”s tax revenues depend on manufacturing while agriculture and services generate employment. WTO”s Uruguay and Doha rounds imply large tariff cuts. This …