E-bok > Humanvetenskap > History > Jean-Paul Gaudilliere: Development of Scientific Marketing in the Twentieth Century (PDF)

Jean-Paul Gaudilliere
Development of Scientific Marketing in the Twentieth Century [PDF ebook]
Research for Sales in the Pharmaceutical Industry

Stöd

Omslag till Jean-Paul Gaudilliere: Development of Scientific Marketing in the Twentieth Century (PDF)

The global pharmaceutical industry is currently estimated to be worth $1 trillion. Contributors chart the rise of scientific marketing within the industry from 1920-1980. This is the first comprehensive study into pharmaceutical marketing, demonstrating that many new techniques were actually developed in Europe before being exported to America.

€75.85

Köp den här e-boken och få 1 till GRATIS!

Språk Engelska ● Formatera PDF ● Sidor 288 ● ISBN 9781317316879 ● Utgivare Taylor and Francis ● Publicerad 2015 ● Nedladdningsbara 3 gånger ● Valuta EUR ● ID 4446690 ● Kopieringsskydd Adobe DRM

Kräver en DRM-kapabel e-läsare

Fler e-böcker från samma författare (r) / Redaktör

Jean-Paul Gaudilliere

227 600 E-böcker i denna kategori

Omslag till Julian Bennett: Trajan

Julian Bennett: Trajan

Did Trajan really deserve his reputation as the embodiment of all imperial virtues? Why did Dante, writing in the Middle Ages, place him in the sixth sphere of Heaven among the Just and Temperate rul …

Omslag till Colin Platt: Medieval England

Colin Platt: Medieval England

By drawing equally on the work of historians and archaeologists, Colin Platt puts forward a view of English medieval society in which there is much that is new and unexpected. Medieval England brings …

Omslag till Dr Alban Webb: London Calling

Dr Alban Webb: London Calling

From its inception in 1932, overseas broadcasting by the BBC quickly became an essential adjunct to British diplomatic and foreign policy objectives. For this reason, the World Service was considered …

Omslag till Janet Roebuck: The Making of Modern English Society from 1850

Janet Roebuck: The Making of Modern English Society from 1850

In the second half of the nineteenth century and the first half of the twentieth century a variety of forces emerged which changed society in many profound and subtle ways. The Making of Modern Engli …

Omslag till Dr Rebecca Jinks: Representing Genocide

Dr Rebecca Jinks: Representing Genocide

This book explores the diverse ways in which Holocaust representations have influenced and structured how other genocides are understood and represented in the West. Rebecca Jinks focuses in particul …

Omslag till W.O. Henderson: The Zollverein

W.O. Henderson: The Zollverein

Published in 1959 and then in 1968. This book is the only detailed study of the origin of the German customs union and its history up to the establishment of the united Reich in 1871. It is based on …

Omslag till Graham Webster: Rome Against Caratacus

Graham Webster: Rome Against Caratacus

The Roman Conquest of Britain in AD 43 was one of the most important turning points in the history of the British Isles. It left a legacy still discernible today in the form of archaeological remain, …

Omslag till Joseph Anthony Mazzeo: Renaissance and Revolution

Joseph Anthony Mazzeo: Renaissance and Revolution

Originally published in 1967, this book discusses some key writers of the Renaissance: Machiavelli, Castiglione, Bacon and Hobbes and compares their work by relating it that of others in England and …

Omslag till Wendy Singer: Independent India, 1947-2000

Wendy Singer: Independent India, 1947-2000

Independent India is an exploration of India’s national history from independence in 1947 to the end of the twentieth century. Wendy Singer charts the rapid development of this emerging world power b …

Omslag till J. Z. Titow: English Rural Society, 1200-1350

J. Z. Titow: English Rural Society, 1200-1350

This title, first published in 1969, is concerned with historic documents and their uses, and with a discussion of living standards among the peasants, as it is the author’s belief that any worthwhil …

Nästa sida >>>