This book examines the economic environment and phenomena of multinational business with reference to case studies of major multinational companies, including IBM, Philips, Nissan and Volvo. It assesses how the major theories explaining the response of companies to changes are borne out by the experience of individual firms.
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Formatera EPUB ● Sidor 264 ● ISBN 9781135126100 ● Redaktör Marc Smidt & Egbert Wever ● Utgivare Taylor and Francis ● Publicerad 2013 ● Nedladdningsbara 6 gånger ● Valuta EUR ● ID 2664857 ● Kopieringsskydd Adobe DRM
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