Werner Kroeber-Riel 
Konsumentenverhalten und Marketing [PDF ebook] 
Arbeitspapiere des Instituts fur Konsum- und Verhaltensforschung an der Universitat des Saarlandes

This research monograph presents an inter-disciplinary study of the impact, and current status, of applications of complexity-related concepts in the early stages of development of Agile Project Mana …

This new volume provides a better understanding of molecular plant breeding in order to boost the quality of agriculture produce, to increase crop yields and to provide nutritious food for everyone b …

One cannot conceive of capitalism without labor. Yet many of the current debates about economic development leading to industrialization fail to directly engage with labor at all. This collection of …

This volume addresses three important agricultural aspects of rice: physical characteristics, physico-chemical characteristics, and the organoleptic aspects. Divided into sections, the book first exa …

Environmental constraints are becoming increasingly severe, and now more than ever it is time that we confront head-on the change from an ’underground resources’ type of civilization to one with a ne …

Wastewater Organisms contains 210 high-quality full-color micrographs to help you identify organisms found in sewage and sludge. These photos provide the maximum level of detail and will help you bet …

The third edition of Fundamentals of Hydrology provides an absorbing and comprehensive introduction to the understanding of how fresh water moves on and around the planet and how humans affect and ma …

The book provides a comprehensive approach to configuration management from a variety of product development perspectives, including embedded and IT. It provides authoritative advice on how to extend …

In recent years much attention has been given to the unparalleled economic development of East Asia. In The Changing Capital Markets of East Asia the contributors look at the growing sophistication o …