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Dieter Ahlert & Peter Kenning
Markenmanagement im Handel [PDF ebook]
Von der Handelsmarkenfuhrung zum integrierten Markenmanagement in Distributionsnetzen Strategien – Konzepte – Praxisbeispiele

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Örtmek Dieter Ahlert & Peter Kenning: Markenmanagement im Handel (PDF)

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Dil Almanca ● Biçim PDF ● ISBN 9783322869333 ● Yayımcı Gabler Verlag ● Yayınlanan 2013 ● İndirilebilir 3 kez ● Döviz EUR ● Kimlik 6307497 ● Kopya koruma Adobe DRM

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Dieter Ahlert Peter Kenning Dirk Schneider

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