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Dieter Georg Herbst
Public Relations – Praxisbuch [EPUB ebook]

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Örtmek Dieter Georg Herbst: Public Relations - Praxisbuch (ePUB)

Für einen praxisnahen, aktuellen Einblick: Public Relations zeigt, was Öffentlichkeitsarbeit leisten kann. Die Leser/innen lernen dabei, wie sich zukunftsfähige Kommunikationsziele ermitteln, in Public Relations umsetzen und überprüfen lassen.
Das in 4., aktualisierter Auflage erschienene Standardwerk hilft Einsteigern und PR-Profis aus Unternehmen, Vereinen und anderen Organisationen.
Mit konkreten Tipps: von Themen der Imagebildung und -messung bis hin zur Frage, wie sich ein Pressetext optimal formulieren lässt.

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Dil Almanca ● Biçim EPUB ● ISBN 9783736884007 ● Dosya boyutu 4.9 MB ● Yayımcı BookRix ● Yayınlanan 2015 ● İndirilebilir 24 aylar ● Döviz EUR ● Kimlik 6757894 ● Kopya koruma olmadan

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Dieter Georg Herbst

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