E-kitap > Bilim > Genel > Gerrit Frohlich & Michael Jackel: Medienwirkungen kompakt (PDF)

Gerrit Frohlich & Michael Jackel
Medienwirkungen kompakt [PDF ebook]
Einfuhrung in ein dynamisches Forschungsfeld

Destek

Örtmek Gerrit Frohlich & Michael Jackel: Medienwirkungen kompakt (PDF)

Medienwirkungen kompakt – angesichts der Differenzierung der Kanäle und Gattungen einerseits und der Themenvielfalt andererseits ein großes Anliegen in kleinem Format. Das Buch folgt in seinem Aufbau deshalb der erweiterten Lasswell-Formel: Wer sagt was durch welchen Kanal zu wem unter welchen Umständen zu welchem Zweck mit welchem Effekt? Jeder dieser Fragen ist ein Kapitel gewidmet. Diese übersichtliche Grundstruktur erlaubt eine unkomplizierte Einführung in die grundlegenden Themenfelder der Medienwirkungsforschung. Auf kompaktem Raum wird somit ein einfacher Einstieg in eine komplexe Materie ermöglicht. Für die zweite Auflage wurde der Band grundlegend überarbeitet und aktualisiert.

€20.57

Bu e-kitabı satın alın ve 1 tane daha ÜCRETSİZ kazanın!

Dil Almanca ● Biçim PDF ● ISBN 9783658248178 ● Yayımcı Springer Fachmedien Wiesbaden ● Yayınlanan 2019 ● İndirilebilir 3 kez ● Döviz EUR ● Kimlik 7014154 ● Kopya koruma Adobe DRM

DRM özellikli bir e-kitap okuyucu gerektirir

Aynı yazardan daha fazla e-kitap / Editör

Gerrit Frohlich Michael Jackel Daniel Roder

88.492 Bu kategorideki e-kitaplar

Örtmek Robert E Babe: Communication And The Transformation Of Economics

Robert E Babe: Communication And The Transformation Of Economics

This book proposes that infusing mainline economics with more expansive and realistic conceptions of information/communication transforms static neoclassicism into evolutionary political economy. It …

Örtmek Michael R Greenberg & Dona Schneider: Environmental Health and the U.S. Federal System

Michael R Greenberg & Dona Schneider: Environmental Health and the U.S. Federal System

This book explains how the U.S. federal system manages environmental health issues, with a unique focus on risk management and human health outcomes. Building on a generic approach for understanding …

Örtmek Dilip (Cotton University, Assam, India) Gogoi: Making of India''s Northeast

Dilip (Cotton University, Assam, India) Gogoi: Making of India”s Northeast

This book examines India’s Northeast borderland – strategically positioned at the confluence of South Asia, East and Southeast Asia – from the perspective of international relations. The volume inter …

Örtmek Eyal Ben-Ari & Uzi Ben-Shalom: Military Mission Formations and Hybrid Wars

Eyal Ben-Ari & Uzi Ben-Shalom: Military Mission Formations and Hybrid Wars

This volume explores and develops new social-scientific tools for the analysis and understanding of contemporary military missions in theatre. Despite the advent of new types of armed conflict, the s …

Örtmek Timothy Lim: The Road to Multiculturalism in South Korea

Timothy Lim: The Road to Multiculturalism in South Korea

This book aims to capture the complicated development of Korea from monoethnic to multicultural society, challenging the narrative of “ethnonational continuity” in Korea through a discursive institut …

Örtmek Srinivasan Sundarasan: Long-Term Investments

Srinivasan Sundarasan: Long-Term Investments

First published in 2009. The limited text material available to highlight the relationships among capital structure, managerial incentives and valuation has also constrained teaching efforts at busin …

Örtmek Raman Mahadevan & D. Narayana: Shaping India

Raman Mahadevan & D. Narayana: Shaping India

This volume seeks to unravel and contextualize the so-called dichotomy of ‘old’ and ‘new’ India and what binds them together. To understand this complex process, it attempts to apply a long-term hist …

Örtmek Bimal Kanti (Kansas State University, USA) Paul: Disaster Deaths

Bimal Kanti (Kansas State University, USA) Paul: Disaster Deaths

This book conducts a systematic inquiry into the tragic deaths caused by natural disasters at different geographic scales. It employs key disaster concepts and classification of disasters to understa …

Örtmek Raymond L. Garthoff: How Russia Makes War

Raymond L. Garthoff: How Russia Makes War

This book, first published in 1954, is a key analysis of the guiding policies, basic assumptions, fundamental principles and methods of the Red Army, in many respects the most powerful force in the C …

Örtmek Sang-ho Ro: Neo-Confucianism and Science in Korea

Sang-ho Ro: Neo-Confucianism and Science in Korea

Historians of late premodern Korea have tended to regard it as a hermit kingdom, isolated from its neighbours and the wider world. In fact, as Ro argues in this book, Korean intellectuals were heavil …

Sonraki Sayfa >>>