Anthony Joseph 
Neuromarketing For Business – Unlock The Consumers’ Buying Mind And Emotions [EPUB ebook] 
Series 1

A Practitioner’s Guide to Enhancing Parenting Skills: Assessment, Analysis and Intervention offers a detailed and stepwise approach to problem behaviour analysis and management, based on the successf …

In the Western world around 360 in every 100, 000 individuals have inflammatory bowel disease (IBD), a relapsing-remitting autoimmune disease that affects the gastrointestinal tract. Its impact on in …

The Baddeley and Hitch (1974) Working Memory model holds a central place in experimental psychology and continues to be extremely successful in guiding and stimulating research in applied and theoret …

An introduction to the areas that have been studied in psychology that have excited controversy, including advertising, psychometric testing, propoganda and …

Behavioral Economics: Evidence, Theory, and Welfare provides an engaging and accessible introduction to the motivating questions, real-world evidence, theoretical models, and welfare implications of …

Grit, the combination of passion and perseverance, has more of an influence on success than cognitive ability, and parents want nothing more than to raise happy, successful children. Raising …

This latest addition to the Primers in Counselling series offers an introduction to rational emotive behaviour therapy (REBT). REBT therapists seek to help their clients identify, examine and change …