J. Black & A. Morrison 
Sunset in the Land of the Rising Sun [PDF ebook] 
Why Japanese Multinational Corporations Will Struggle in the Global Future

Підтримка

Even casual observers will be familiar with the Cherry Blossom or Sakura tress of Japan. When in full bloom the sight is spectacular but it sadly only takes a week until the tree is bare. In a longer cycle of nations and business, we see, unfortunately, a similar pattern for Japanese Multinational Corporations.

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Зміст

Where Have All The Flowers Gone? Follow the Yellow Brick Road, Part 1 Follow the Yellow Brick Road, Part 2 A Brave New World Curve Ball Barbarians at the Gate Water, Water Everywhere, But Not a Drop to Drink A Tale of Two Cities The Incredible Shrinking Japan The Road Ahead A Cautionary Tale

Про автора

DR J. STEWART BLACK is a professor and an Associate Dean of Executive Development Programs at INSEAD. He is a leading instructor and scholar in leadership , change management, globalization, and strategy. He has authored or co-authored more than a dozen books and regularly consults with multinational companies around the world. (Email: [email protected])

DR ALLEN J. MORRISON is a Professor at INSEAD. His research and teaching interests centre on multinational strategy and global leadership. He has authored or co-authored over 70 articles and case studies, and seven books. He is highly sought after as a consultant and public speaker and works with multinational companies around the world. (Email: [email protected])

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Мова Англійська ● Формат PDF ● Сторінки 141 ● ISBN 9780230277588 ● Розмір файлу 1.2 MB ● Видавець Palgrave Macmillan UK ● Місто London ● Країна GB ● Опубліковано 2010 ● Завантажувані 24 місяців ● Валюта EUR ● Посвідчення особи 2305034 ● Захист від копіювання Соціальний DRM

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