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Jim Bell & Stephen Brown
Marketing Apocalypse [PDF ebook]
Eschatology, Escapology and the Illusion of the End

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Bìa của Jim Bell & Stephen Brown: Marketing Apocalypse (PDF)

The present volume of essays examines the extent to which the end of marketing is nigh. The authors explore the present state of marketing scholarship and put forward a variety of visions of marketing in the twenty first century. Ranging from narratology to feminism, these suggestions are always enlightening, often provocative and occasionally outrageous. Maketing Apocalypse is required reading for anyone interested in the future of marketing.

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Ngôn ngữ Anh ● định dạng PDF ● Trang 312 ● ISBN 9781134689262 ● Biên tập viên Jim Bell & Stephen Brown ● Nhà xuất bản Taylor and Francis ● Được phát hành 2003 ● Có thể tải xuống 6 lần ● Tiền tệ EUR ● TÔI 2602189 ● Sao chép bảo vệ Adobe DRM

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Jim Bell Stephen Brown David Carson

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