The Routledge Handbook of Positive Communication forms a comprehensive reference point for cross-disciplinary approaches to understanding the central role of communication in the construction of hedonic and eudemonic happiness, or subjective and psychological well-being. Including contributions from internationally recognized authors in their respective fields, this reference uses as its focus five main scenarios where communication affects the life of individuals: mass and digital media, advertising and marketing communication, external and internal communication in companies and organizations, communication in education, and communication in daily life interactions.
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định dạng PDF ● Trang 434 ● ISBN 9781351801607 ● Biên tập viên Jose Antonio (Loyola Andalucia University, Spain) Muniz Velazquez & Cristina M. (University of Barcelona, Spain) Pulido ● Nhà xuất bản Taylor and Francis ● Được phát hành 2019 ● Có thể tải xuống 3 lần ● Tiền tệ EUR ● TÔI 6791744 ● Sao chép bảo vệ Adobe DRM
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