The Routledge Handbook of Positive Communication forms a comprehensive reference point for cross-disciplinary approaches to understanding the central role of communication in the construction of hedonic and eudemonic happiness, or subjective and psychological well-being. Including contributions from internationally recognized authors in their respective fields, this reference uses as its focus five main scenarios where communication affects the life of individuals: mass and digital media, advertising and marketing communication, external and internal communication in companies and organizations, communication in education, and communication in daily life interactions.
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格式 PDF ● 网页 434 ● ISBN 9781351801607 ● 编辑 Jose Antonio (Loyola Andalucia University, Spain) Muniz Velazquez & Cristina M. (University of Barcelona, Spain) Pulido ● 出版者 Taylor and Francis ● 发布时间 2019 ● 下载 3 时 ● 货币 EUR ● ID 6791744 ● 复制保护 Adobe DRM
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