Competing against Multinationals in Emerging Markets provides a comprehensive set of lessons which successful small firms have adopted in order to survive and prosper in an increasingly hostile competitive manufacturing sector where large firms are mostly dominant.
表中的内容
1. Introduction 2. Spur Tree Spices 3. Yono Industries 4. Island Moldings 5. Hot Mama’s 6. Perishables Jamaica Ltd 7. Caribbean Flavors and Fragrances 8. Conclusions and Lessons Learnt关于作者
Densil A. Williams is Professor of International Business and Executive Director of the Mona School of Business and Management at University of the West Indies, Jamaica.购买此电子书可免费获赠一本!
语言 英语 ● 格式 PDF ● 网页 134 ● ISBN 9781137500328 ● 文件大小 0.9 MB ● 出版者 Palgrave Macmillan UK ● 市 London ● 国家 GB ● 发布时间 2014 ● 下载 24 个月 ● 货币 EUR ● ID 4971970 ● 复制保护 社会DRM