电子书 > 社会科学 > 经济 > Harry (University of Wolverhampton, UK) Cameron & John C (College of Charleston, USA) Crotts: Operations Management in the Travel Industry (ePUB)

Harry (University of Wolverhampton, UK) Cameron & John C (College of Charleston, USA) Crotts
Operations Management in the Travel Industry [EPUB ebook]

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的封面 Harry (University of Wolverhampton, UK) Cameron & John C (College of Charleston, USA) Crotts: Operations Management in the Travel Industry (ePUB)

Covering the applied managerial perspective of the travel industry, this book looks at the core disciplines and the application of theory to practice. Considering individual and corporate social responsibility, it teaches effective managerial skills by reviewing legal frameworks, quality management and marketing, financial management, and the management of shareholders and stakeholders. It discusses current trends such as sustainability and governmental emission targets against a background of the needs of a commercial business to innovate and increase profits. A valuable tool for both students and those working in the travel industry, this new edition includes new content, a revised structure and all-new international case studies.

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语言英语 ● 格式 EPUB ● ISBN 9781789244779 ● 编辑 Harry (University of Wolverhampton, UK) Cameron & John C (College of Charleston, USA) Crotts ● 出版者 CABI ● 发布时间 2016 ● 下载 6 时 ● 货币 EUR ● ID 8025568 ● 复制保护 Adobe DRM

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