James Watt 
Business for Punks [EPUB ebook] 
Break All the Rules the BrewDog Way

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START A REVOLUTION NOT A BUSINESSDon’t waste your time on bullsh*t business plans. Forget sales. Put everything on the line for what you believe in.These are some of the mantras that have turned Brew Dog into one of the world’s fastest-growing drinks brands, famous for beers, bars and crowdfunding.In Business for Punks, Brew Dog co-founder James Watt bottles the essence of this success. From finances (‘chase down every cent, pimp every pound’) to marketing (‘lead with the crusade, not the product’) this is an anarchic, indispensable guide to thriving on your own terms.’Indispensable tips for a fledgeling entrepreneur with a bright idea’ The Times

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语言 英语 ● 格式 EPUB ● 网页 208 ● ISBN 9780241972991 ● 出版者 Penguin Books Ltd ● 发布时间 2015 ● 下载 3 时 ● 货币 EUR ● ID 4578078 ● 复制保护 Adobe DRM
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