Festival and Events Management: an international perspective is a unique text looking at the central role of events management in the cultural, tourism and arts industries. With international contributions from industry and academia, the text looks at the following: * Events & cultural environments * Managing the arts & leisure experience * Marketing, policies and strategies of art and leisure management Chapters include exercises, and additional teaching materials and solutions to questions are provided as part of an accompanying online resource.
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语言 英语 ● 格式 EPUB ● 网页 448 ● ISBN 9781136403460 ● 编辑 Jane Ali-Knight & Siobhan Drummond ● 出版者 Taylor and Francis ● 发布时间 2012 ● 下载 6 时 ● 货币 EUR ● ID 2480385 ● 复制保护 Adobe DRM
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