Ranging from the essentials of e-commerce to more traditional marketing approaches, this updated introduction tells you everything you need to know about the aims and techniques of marketing in the 21st century.
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语言 英语 ● 格式 PDF ● ISBN 9780203870341 ● 出版者 Taylor & Francis ● 发布时间 2009 ● 下载 6 时 ● 货币 EUR ● ID 2297884 ● 复制保护 Adobe DRM
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