Success and crises, phases of transformation, the employees, and the products: in nine thoroughly researched essays, the book examines the main topics of the company’s history. The ‘Continental’ brand is a focal point, as is the international expansion. It is an entertaining and informative journey through the history of this Hanover-based company with its rich tradition as it embarks into the future of mobility.
€39.95
关于作者
Paul Erker, Ludwig-Maximilians-Universtiät München;
Nils Fehlhaber, Continental AG/Archiv, Hannover.
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语言 英语 ● 格式 EPUB ● 网页 387 ● ISBN 9783110732399 ● 文件大小 150.3 MB ● 出版者 De Gruyter ● 市 Basel/Berlin/Boston ● 发布时间 2021 ● 版 1 ● 下载 24 个月 ● 货币 EUR ● ID 8173114 ● 复制保护 Adobe DRM
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