Santosh Kumar Biswal & Sabyasachi Dasgupta 
Holistic Approaches to Brand Culture and Communication Across Industries [EPUB ebook] 

This book provides a contemporary perspective on a broad range of international migration problems. It considers recent immigration trends and policies as well as the theory and evidence related to t …

Economics and Hermeneutics looks at the ways that hermeneutics might help economists address problems such as entrepreneurship, price theory, rational expectations, monetary theory, welfare economics …

This book considers the effectiveness of well-known trade mark protection at an international level. It particularly considers EU trade mark law from Japanese perspectives, and provides a practical a …

This book is a novel attempt at describing the fundamental aspects of and advancements in the field of biohythane production. The comprehensive collection of chapters is based on the fundamentals of …

Cognitive Developments in Economics proposes an interdisciplinary approach to the study of human problem solving, choice, decision-making and change, to explain economic transactions, and the nature …

The British Economy in Transition: From the Old to the New? examines attempts at economic regeneration in areas that have experienced the decline in ”traditional” industry of recent years. The cont …

Energy Markets in Emerging Economies addresses current key issues, new opportunities, and various growth strategies relating to the energy markets in key emerging economies. The book addresses key as …

Designing Future-Oriented Airline Businesses is the eighth Ashgate book by Nawal K. Taneja to address the ongoing challenges and opportunities facing all generations of airlines. Firstly, it challeng …

This book provides techniques for offshore center managers and head office managers to motivate and manage globally distributed teams, which are spread across the offshore center and the head office, …

The book shows how to use Planning by Design (Px D) for developing working models to any type of subject area. Section 1 describes the nature of planning in general, the formula of planning, the feat …