Claudia Fantapie Altobelli & Ralph Berndt: Internationales Marketing-Management (PDF) < الاقتصاد < العلوم الاجتماعية < آخر الأخبار

Claudia Fantapie Altobelli & Ralph Berndt
Internationales Marketing-Management [PDF ebook]

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غلاف Claudia Fantapie Altobelli & Ralph Berndt: Internationales Marketing-Management (PDF)

Fundierte und umfassende Darstellung des internationalen Marketing-Managements für Studierende. Das Buch behandelt ausführlich die internationalen Aspekte der Marketing-Planung, des Marketing-Controlling und der Marketing-Organisation sowie das Human Resources Management. Die Marktforschung auf internationalen Märkten wird ebenfalls berücksichtigt. Gestützt werden die Ausführungen durch aktuelle Daten zu den Rahmenbedingungen auf internationalen Märkten.

€25.59

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لغة ألمانية ● شكل PDF ● ISBN 9783540285533 ● الناشر Springer Berlin Heidelberg ● نشرت 2005 ● للتحميل 3 مرات ● دقة EUR ● هوية شخصية 6375747 ● حماية النسخ Adobe DRM

يتطلب قارئ الكتاب الاليكتروني قادرة DRM

المزيد من الكتب الإلكترونية من نفس المؤلف (المؤلفين) / محرر

Claudia Fantapie Altobelli Ralph Berndt Matthias Sander

252٬708 كتب إلكترونية في هذه الفئة

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