Електронна книга > Суспільствознавство > Економіка > Claudia Fantapie Altobelli & Ralph Berndt: Internationales Marketing-Management (PDF)

Claudia Fantapie Altobelli & Ralph Berndt
Internationales Marketing-Management [PDF ebook]

Підтримка

Обкладинка Claudia Fantapie Altobelli & Ralph Berndt: Internationales Marketing-Management (PDF)

Fundierte und umfassende Darstellung des internationalen Marketing-Managements für Studierende. Das Buch behandelt ausführlich die internationalen Aspekte der Marketing-Planung, des Marketing-Controlling und der Marketing-Organisation sowie das Human Resources Management. Die Marktforschung auf internationalen Märkten wird ebenfalls berücksichtigt. Gestützt werden die Ausführungen durch aktuelle Daten zu den Rahmenbedingungen auf internationalen Märkten.

€25.67

Придбайте цю електронну книгу та отримайте ще 1 БЕЗКОШТОВНО!

Мова Німецька ● Формат PDF ● ISBN 9783540285533 ● Видавець Springer Berlin Heidelberg ● Опубліковано 2005 ● Завантажувані 3 разів ● Валюта EUR ● Посвідчення особи 6375747 ● Захист від копіювання Adobe DRM

Потрібен читач електронних книг, що підтримує DRM

Більше електронних книг того самого автора / Редактор

Claudia Fantapie Altobelli Ralph Berndt Matthias Sander

254 351 Електронні книги в цій категорі

Обкладинка Kurt A Richardson: Managing Organizational Complexity

Kurt A Richardson: Managing Organizational Complexity

Обкладинка Sangeeta Waldron: What Will Your Legacy Be?

Sangeeta Waldron: What Will Your Legacy Be?

This inspiring book contains a series of "in conversations" with important personalities, change-makers, thought leaders and global influencers about the central theme of the climate crisis …

Обкладинка Harish C. Chandan & Bryan Christiansen: Handbook of Research on Human Factors in Contemporary Workforce Development

Harish C. Chandan & Bryan Christiansen: Handbook of Research on Human Factors in Contemporary Workforce Development

Обкладинка Casey J. Bedgood: The 10 Cardinal Sins of Leadership

Casey J. Bedgood: The 10 Cardinal Sins of Leadership

Why do some leaders succeed and others fail? Is there a magic ingredient that the leaders must consider in their career journey to ensure the joy ride does not turn into a nightmare? What is the key …

Обкладинка Haris Alibasic: Post-Factual Polity

Haris Alibasic: Post-Factual Polity

In The Post-Factual Polity: Ethical, Governance, Administrative, and Policy Crises in the Disinformation Era, Haris Alibasic presents a compelling and timely examination of the intricate challenges f …

Обкладинка Ganeshan Wignaraja: Competitiveness Strategy in Developing Countries

Ganeshan Wignaraja: Competitiveness Strategy in Developing Countries

Globalization and structural adjustment offer many opportunities for export orientated industrialization in developing economies. As a group, competitiveness in the developing countries has improved, …

Обкладинка R. R. Gilchrist: Managing for Profit

R. R. Gilchrist: Managing for Profit

In this book, first published in 1971, the author develops and tests a productivity system based on Added Value as the measure of company income and output. The theory behind the system is that the b …

Обкладинка Christine Sevilla & Timothy Wells: Maximizing The Enterprise Information Assets

Christine Sevilla & Timothy Wells: Maximizing The Enterprise Information Assets

The ramifications of this new Information Age are still not well understood. Most businesses do not know how to turn their information into a beneficial capital asset. Unfortunately, their focus has …

Обкладинка Erich F. Elstner & Bertold Hock: Plant Toxicology

Erich F. Elstner & Bertold Hock: Plant Toxicology

In order to keep track of all the compounds and pathogens affecting plant metabolism and development, you would need to spend all your waking hours combing periodicals and the Internet in dozens of l …

Обкладинка Vikram M. Mehta: Natural Decadal Climate Variability

Vikram M. Mehta: Natural Decadal Climate Variability

Natural decadal climate variability (DCV) and its interactions with anthropogenic climate change (ACC) are vitally important to understand to predict the future of the Earth’s climate. This book, aft …

Наступна сторінка >>>