Dirk Battenfeld & Rainer Olbrich: Preispolitik (PDF) < الدراما < كلمات / دراما < الخيال < آخر الأخبار

Dirk Battenfeld & Rainer Olbrich
Preispolitik [PDF ebook]
Ein einfuhrendes Lehr- und Ubungsbuch

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غلاف Dirk Battenfeld & Rainer Olbrich: Preispolitik (PDF)

Das Buch führt in komprimierter und verständlicher Form in die wichtigsten Bereiche der Preispolitik ein. Es vermittelt durch einen ausgewogenen Kompromiss zwischen wissenschaftlicher Präzision und Einfachheit des mathematischen Formalismus ein besonders klares Grundverständnis für die Preispolitik. Dargestellt werden insbesondere die statische, dynamische und verhaltensorientierte Preistheorie, Preisdifferenzierung und Preissysteme, vertikales Preismanagement, Organisation der Entscheidungsfindung in der Preispolitik.

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لغة ألمانية ● شكل PDF ● ISBN 9783540729211 ● الناشر Springer Berlin Heidelberg ● نشرت 2007 ● للتحميل 3 مرات ● دقة EUR ● هوية شخصية 6320075 ● حماية النسخ Adobe DRM

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المزيد من الكتب الإلكترونية من نفس المؤلف (المؤلفين) / محرر

Dirk Battenfeld Rainer Olbrich

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