Reinhold Decker & Frank Kroll: Marketing (PDF) < الاقتصاد < العلوم الاجتماعية < آخر الأخبار

Reinhold Decker & Frank Kroll
Marketing [PDF ebook]
Eine entscheidungsorientierte Einfuhrung

الدعم

غلاف Reinhold Decker & Frank Kroll: Marketing (PDF)

Das Buch bietet Lesern einen kompakten Einstieg in das moderne Marketing. Dabei legen die Autoren besonderen Wert auf die Vermittlung eines elementaren Methoden- und Modellverständnisses. Dadurch soll der Leser in die Lage versetzt werden, qualitatives Faktenwissen mit analytischen Denkprinzipien zu verbinden, um auf dieser Grundlage profunde Marketingentscheidungen treffen zu können. Das Lehrbuch richtet sich in erster Linie an Studierende im Grund- oder Bachelor-Studium, die Lehrveranstaltungen zum Thema Marketing besuchen.

€28.24

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لغة ألمانية ● شكل PDF ● ISBN 9783540874560 ● الناشر Springer Berlin Heidelberg ● نشرت 2016 ● للتحميل 3 مرات ● دقة EUR ● هوية شخصية 6320745 ● حماية النسخ Adobe DRM

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المزيد من الكتب الإلكترونية من نفس المؤلف (المؤلفين) / محرر

Reinhold Decker Frank Kroll Martin Meiner Ralf Wagner

253٬866 كتب إلكترونية في هذه الفئة

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