Market segmentation is a main aspect of an effective business strategy, but implementation is often difficult and ultimately unsuccessful. Market Segmentation Success: Making It Happen! offers a solid review of the concepts of market segmentation and target market selection, as well as clearly explaining how to create market segments, how to select
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شكل PDF ● صفحات 204 ● ISBN 9781136772467 ● الناشر Taylor and Francis ● نشرت 2008 ● للتحميل 3 مرات ● دقة EUR ● هوية شخصية 4901414 ● حماية النسخ Adobe DRM
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