Catalog > Ciencias sociales > Economía > Manfred Bruhn: Marketing (PDF)

Manfred Bruhn
Marketing [PDF ebook]
Grundlagen fur Studium und Praxis

Soporte

Portada de Manfred Bruhn: Marketing (PDF)

Dieses Lehrbuch vermittelt die gesamten Grundlagen des Marketing und nimmt dabei konsequent Bezug auf die Praxis. Die anwendungsorientierte Darstellung versetzt den Leser in die Lage, Marketingprobleme zu analysieren und eigenständig Problemlösungen zu erarbeiten. In der 13. Auflage wurden alle Kapitel aktualisiert.

€24.37

¡Compre este libro electrónico y obtenga 1 más GRATIS!

Idioma Alemán ● Formato PDF ● ISBN 9783658098032 ● Editorial Springer Fachmedien Wiesbaden ● Publicado 2016 ● Descargable 3 veces ● Divisa EUR ● ID 6384526 ● Protección de copia Adobe DRM

Requiere lector de ebook con capacidad DRM

Más ebooks del mismo autor / Editor

252.480 Ebooks en esta categoría

Portada de Larry E. Fast: The 12 Principles of Manufacturing Excellence

Larry E. Fast: The 12 Principles of Manufacturing Excellence

Following in the tradition of its bestselling predecessor, The 12 Principles of Manufacturing Excellence: A Lean Leader»s Guide to Achieving and Sustaining Excellence, Second Edition outlines a comp …

Portada de Payal (Indian School of Hospitality, India) Kumar & SJ, Oswald A. J. (XLRI - Xavier Institute of Management, India) Mascarenhas: Primer on Critical Thinking and Business Ethics

Payal (Indian School of Hospitality, India) Kumar & SJ, Oswald A. J. (XLRI – Xavier Institute of Management, India) Mascarenhas: Primer on Critical Thinking and Business Ethics

A Primer on Critical Thinking and Business Ethics: Critical Thinking Applied to Business Management (Volume 2) encapsulates new developments in Critical Thinking skills for MBA students, in the form …

Portada de Charles du Toit: Trust-Based Leadership

Charles du Toit: Trust-Based Leadership

Trust-Based Leadership is the leadership approach required to thrive as a leader in the new world of work. In Trust-Based Leadership, Dr Charles Du Toit brings you the nine principles to lead success …

Portada de S. Charles Malka & Robert H Tiell: Amplifying Management Research for the Common Good

S. Charles Malka & Robert H Tiell: Amplifying Management Research for the Common Good

How can management research promote a more applicable and a more transparent knowledge for the benefit of individuals and organizations? Looming large over this question is the challenge of repurposi …

Portada de Guo Wei: Power of Datafication

Guo Wei: Power of Datafication

The digital age represents a profound shift, building upon the industrial age’s foundations of technological breakthroughs like the steam engine, electricity, and computers. Just as the industrial re …

Portada de P. Sargant Florence: Economics of Fatigue and Unrest and the Efficiency of Labour in English and American Industry

P. Sargant Florence: Economics of Fatigue and Unrest and the Efficiency of Labour in English and American Industry

Structured in three parts, Economics of Fatigue and Unrest is as relevant today for the study of industrial relations and human resource management as when it was first published. It contains chapter …

Portada de Alva Clemmons: 101 Ways to Profit in the Natural Hair Care Business

Alva Clemmons: 101 Ways to Profit in the Natural Hair Care Business

Portada de Michael Ellman & Vladimir Kontorovich: The Destruction of the Soviet Economic System: An Insider''s History

Michael Ellman & Vladimir Kontorovich: The Destruction of the Soviet Economic System: An Insider»s History

The inside story of the political collpase of the Soviet Union is far better understood than the course of economic and social disintegration. In order to capture the story, the editors compiled a li …

Portada de Arthur B Shostak: The Cyberunion Handbook: Transforming Labor Through Computer Technology

Arthur B Shostak: The Cyberunion Handbook: Transforming Labor Through Computer Technology

In his original Cyber Union, the author presented a bold plan for unions to develop a more significant role in the 21st century by adopting four strategic aids – futuristics, innovations, services, a …

Portada de Slobodan Djajic: International Migration

Slobodan Djajic: International Migration

This book provides a contemporary perspective on a broad range of international migration problems. It considers recent immigration trends and policies as well as the theory and evidence related to t …

siguiente página >>>