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Manfred Bruhn
Marketing [PDF ebook]
Grundlagen fur Studium und Praxis

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Dieses Lehrbuch vermittelt die gesamten Grundlagen des Marketing und nimmt dabei konsequent Bezug auf die Praxis. Die anwendungsorientierte Darstellung versetzt den Leser in die Lage, Marketingprobleme zu analysieren und eigenständig Problemlösungen zu erarbeiten. In der 13. Auflage wurden alle Kapitel aktualisiert.

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Bahasa Jerman ● Format PDF ● ISBN 9783658098032 ● Penerbit Springer Fachmedien Wiesbaden ● Diterbitkan 2016 ● Muat turun 3 kali ● Mata wang EUR ● ID 6384526 ● Salin perlindungan Adobe DRM

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