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Rossella Gambetti & Stephen Quigley
Managing Corporate Communication [PDF ebook]
A Cross-Cultural Approach

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Corporate communication is an increasingly powerful strategic tool for connecting with a company’s stakeholders. This book features contributions from leading international academics, combining a strong theoretical grounding and the latest research with a practical, managerial focus. Ideal for students and practitioners of corporate communications.

€74.90

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Idioma Inglés ● Formato PDF ● ISBN 9781137292575 ● Editorial Macmillan Education UK ● Publicado 2017 ● Descargable 3 veces ● Divisa EUR ● ID 5302668 ● Protección de copia Adobe DRM

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