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Cliff Bowman & David C. Asch
Strategic Management [PDF ebook]

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Couverture du Cliff Bowman & David C. Asch: Strategic Management (PDF)

This major text for undergraduate and MBA courses in Corporate Strategy and Business Policy brings a new sophisticated strategic framework to the material it covers. It incorporates a critical review of recent techniques of external and internal appraisal, strategic option generation and of selection and evaluation as well as covering a wide range of current issues.

€80.72

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Langue Anglais ● Format PDF ● Pages 407 ● ISBN 9781349187027 ● Maison d’édition Macmillan Education UK ● Publié 1987 ● Téléchargeable 3 fois ● Devise EUR ● ID 6783769 ● Protection contre la copie Adobe DRM

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