This book examines modern consumption, focusing on concepts of autonomy and rationality. In recent years, conventional ideas of ‘free will’ have come under attack in the context of consumer choice and similarly, postmodernists have sabotaged the very notion of consumer rationality. O Shaughnessy and O’Shaughnessy adopt a moderating perspective, rev
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Langue Anglais ● Format EPUB ● Pages 160 ● ISBN 9781135978266 ● Maison d’édition Taylor and Francis ● Publié 2007 ● Téléchargeable 6 fois ● Devise EUR ● ID 2646603 ● Protection contre la copie Adobe DRM
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