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Paul Gibbs & Michael Knapp
Marketing Higher and Further Education [EPUB ebook]
An Educator’s Guide to Promoting Courses, Departments and Institutions

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Couverture du Paul Gibbs & Michael Knapp: Marketing Higher and Further Education (ePUB)

A manual for anyone wishing to market higher or further education. It offers business-oriented guidance for readers whose main preoccupation may not be marketing itself, but who nonetheless need access to promotion skills, and it covers theory, practice and case studies.

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Langue Anglais ● Format EPUB ● Pages 153 ● ISBN 9781136609404 ● Maison d’édition Taylor and Francis ● Publié 2012 ● Téléchargeable 6 fois ● Devise EUR ● ID 2603823 ● Protection contre la copie Adobe DRM

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