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Paul Gibbs & Michael Knapp
Marketing Higher and Further Education [EPUB ebook]
An Educator’s Guide to Promoting Courses, Departments and Institutions

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Cover of Paul Gibbs & Michael Knapp: Marketing Higher and Further Education (ePUB)

A manual for anyone wishing to market higher or further education. It offers business-oriented guidance for readers whose main preoccupation may not be marketing itself, but who nonetheless need access to promotion skills, and it covers theory, practice and case studies.

€59.60

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Language English ● Format EPUB ● Pages 153 ● ISBN 9781136609404 ● Publisher Taylor and Francis ● Published 2012 ● Downloadable 6 times ● Currency EUR ● ID 2603823 ● Copy protection Adobe DRM

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