Carsten Baumgarth 
Markenpolitik [PDF ebook] 
Markenwirkungen – Markenfuhrung – Markenforschung

Written by a practicing business attorney with startup experience in the environmental and technology sectors, this comprehensive handbook assists entrepreneurs in tackling the wide variety of opport …

Having managed and lead various teams at various levels within the third sector over eight years, I have realised what it takes to lead teams, execute plans and strategies to achieve expected results …

Economics and Hermeneutics looks at the ways that hermeneutics might help economists address problems such as entrepreneurship, price theory, rational expectations, monetary theory, welfare economics …

The entrepreneur has been neglected over the years in formal economic theorizing.  Previously there has been only eclectic theories such as human capital theory and network dynamics which discus …

Selling and delivering a project to a satisfied client, and making a profit, is a complex task. Project manager and author Robin Hornby believes this has been neglected by current standards and is po …

The vast majority of healthcare is provided safely and effectively. However, just like any high-risk industry, things can and do go wrong. There is a world of advice about how to keep people safe but …

This second edition of Welcome to Good Co updates the author”s critically acclaimed analysis of how the tools of business are being (and ought to be) used to help tackle the great problems of both t …

Despite valiant efforts and the advent of techniques such as delegation, career development, performance management, key performance indicators, programme and project management, social network analy …

SMEs create employment, wealth and a potential for future growth. In Palestine they can also mean survival and freedom. In Palestine they are not a choice but a necessity for sustainable development. …

Introduction to Functional Data Analysis provides a concise textbook introduction to the field. It explains how to analyze functional data, both at exploratory and inferential levels. It also provide …