Reklama, marketing

Effective marketing in just 10-15 minutes? Yep, seriously, this book will show you how without any experience… creativity is not required. 'I don’t have time… I’m not a techie… I don’t know whe …

Learn how to manage a modern data stack and get the most out of data in your organization! Thanks to the emergence of new technologies and the explosion of data in recent years, we need new practices …

The development of a strong brand is essential to the day to day running and long-term success of any business. But how do you go about successfully positioning your brand in the marketplace and the …

From aspiring to expiring copywriters, this book will help you become a more efficient, more confident creative. In other words, you’ll make more money. And friends. It’s a little about the creative …

Using the ancient Inuit whale hunt as a metaphor for big sales, Whale Hunting gives you a clear nine-phase model for successfully finding, landing, and harvesting whale-sized sales accounts–the kind …

An industry expert shows readers how to get the best return on investment from corporate events Corporate events and business entertaining are a major part of a company’s communication, marketing and …

A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, Second Edition shows you how to differentiate your products, services, and business in order to domin …

The Road Map for a New Era in Retail The Retail Revival documents the rise of an incredible new era of consumerism leading to a complete redefinition of what retail is. The book provides perspective …

TINY NOTICEABLE THINGS DISCOVER HOW TINY CHANGES AND ACTIONS CAN REVOLUTIONISE CUSTOMER AND EMPLOYEE SATISFACTION TNTs are Tiny Noticeable Things. People don’t need to do them, but when they do, they …

The new edition of the bestselling business development guide Book Yourself Solid, Second Edition reveals whyself-promotion is a critical factor to success, giving you a uniqueperspective that makes …