Research Paper (undergraduate) from the year 2012 in the subject Business economics – Business Management, Corporate Governance, grade: 67%, University of Greenwich (Business), course: Strategic Management, language: English, abstract: This paper will analyse the reason behind the decision for low cost leadership as corporate strategy. Furthermore the implementation of the strategy into their value chain is going to be described and finally it is going to be evaluated if the strategy was successful.
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Język Angielski ● Format PDF ● ISBN 9783656404828 ● Rozmiar pliku 0.5 MB ● Wydawca GRIN Verlag ● Miasto München ● Kraj DE ● Opublikowany 2013 ● Ydanie 1 ● Do pobrania 24 miesięcy ● Waluta EUR ● ID 3706344 ● Ochrona przed kopiowaniem bez