Gerhard Fuchs & Anne M. Schuller 
Total Loyalty Marketing [PDF ebook] 
Mit begeisterten Kunden und loyalen Mitarbeitern zum Unternehmenserfolg

Forage crops are an essential component of livestock’s diet. Production and availability of sufficiently good quality forage under diverse ecological dynamics are fundamental to develop an efficient …

This unique volume explores the various aspects of human resources management and challenges that leaders, managers, and employees are facing in dealing with the new normal that is the result of chan …

What are the key factors affecting global supply chains today and how can we manage them? Starting from the concept that ”there is no point driving a Ferrari in a traffic jam”, Ron Basu provides pr …

Volume 21 of Research in Occupational Stress and Well Being focuses on stress and well-being as it pertains to strategic management and decision-making. In the past few decades, the strategic leaders …

"Four Introductory Lectures on Political Economy" by Nassau William Senior serves as an essential primer in economics, offering insightful lectures that lay the foundation of the …

First published in 1962. This volume is a collection of the papers from the Mercantile College that preserved as examples of the ”accounts of many distinguished and eminent merchants deceased … …

Originally published in 1997 and now re-issued with some updated material, this chronology lists the major events in the history of the automobile. The automobile cannot be understood without knowing …

Despite valiant efforts and the advent of techniques such as delegation, career development, performance management, key performance indicators, programme and project management, social network …