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Ingo Balderjahn
Standortmarketing [PDF ebook]

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Capa do Ingo Balderjahn: Standortmarketing (PDF)

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Frontmatter — Vorwort — Inhaltsübersicht — 1. Internationaler Wettbewerb der Wirtschaftsstandorte — 2. Standortentscheidungen der Standortnachfrager — 3. Standortmarketing-Konzept für Standortanbieter — 4. Standortanalyse — 5. Normatives Standortmanagement — 6. Strategisches Standortmanagement — 7. Operatives Standortmanagement — Literaturverzeichnis — Stichwortverzeichnis — Backmatter

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Língua Alemão ● Formato PDF ● Páginas 171 ● ISBN 9783110503982 ● Tamanho do arquivo 34.1 MB ● Editora De Gruyter ● Cidade Berlin/München/Boston ● Publicado 2016 ● Edição 1 ● Carregável 24 meses ● Moeda EUR ● ID 6966032 ● Proteção contra cópia Adobe DRM

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