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Pallavi Chitturi & Damaraju Raghavarao
Choice-Based Conjoint Analysis [EPUB ebook]
Models and Designs

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Omslag till Pallavi Chitturi & Damaraju Raghavarao: Choice-Based Conjoint Analysis (ePUB)

Conjoint analysis (CA) and discrete choice experimentation (DCE) are tools used in marketing, economics, transportation, health, tourism, and other areas to develop and modify products, services, policies, and programs, specifically ones that can be described in terms of attributes. A specific combination of attributes is called a concept profile.

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Språk Engelska ● Formatera EPUB ● Sidor 192 ● ISBN 9781040066409 ● Utgivare CRC Press ● Publicerad 2010 ● Nedladdningsbara 3 gånger ● Valuta EUR ● ID 9495438 ● Kopieringsskydd Adobe DRM

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Pallavi Chitturi Damaraju Raghavarao James B. Wiley

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