Charles Palmer & Andy Petroski 
Alternate Reality Games [PDF ebook] 
Gamification for Performance

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While formal training and communication are a foundational approach to developing employees in the workplace, alternate reality games (ARGs) provide a framework for increased and sustained engagement within business organizations. ARGs are transmedia experiences designed to generate engagement and immersive learning beyond what is achieved in forma

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语言 英语 ● 格式 PDF ● 网页 130 ● ISBN 9781498722391 ● 出版者 CRC Press ● 发布时间 2016 ● 下载 3 时 ● 货币 EUR ● ID 7125335 ● 复制保护 Adobe DRM
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