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S. Lorimer & P. Sinha
Sales Force Design For Strategic Advantage [PDF ebook]

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غلاف S. Lorimer & P. Sinha: Sales Force Design For Strategic Advantage (PDF)

This book focuses upon the role of the sales force in today’s changing world and how to design a sales force for strategic advantage. It includes sections on how to assess the current sales force design and how to implement change and covers customer segmentation, market strategy, structuring and sizing, alignment, metrics and managing change.

€70.84

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لغة الإنجليزية ● شكل PDF ● ISBN 9780230514928 ● الناشر Palgrave Macmillan UK ● نشرت 2004 ● للتحميل 6 مرات ● دقة EUR ● هوية شخصية 2306072 ● حماية النسخ Adobe DRM

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المزيد من الكتب الإلكترونية من نفس المؤلف (المؤلفين) / محرر

S. Lorimer P. Sinha A. Zoltners

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