Rooted in strategic management research, Business Model Innovation explores the concepts, tools, and techniques that enable organizations to gain and/or maintain a competitive advantage in the face of technological innovation, globalization, and an increasingly knowledge-intensive economy. Updated with all-new cases, this second edition of the must-have for those looking to grasp the fundamentals of business model innovation, explores the novel ways in which an organization can generate, deliver, and monetize benefits to customers.
¡Compre este libro electrónico y obtenga 1 más GRATIS!
Idioma Inglés ● Formato PDF ● Páginas 306 ● ISBN 9780429821844 ● Editorial Taylor and Francis ● Publicado 2018 ● Descargable 3 veces ● Divisa EUR ● ID 6676325 ● Protección de copia Adobe DRM
Requiere lector de ebook con capacidad DRM