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Allan Afuah
Business Model Innovation [PDF ebook]
Concepts, Analysis, and Cases

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Rooted in strategic management research, Business Model Innovation explores the concepts, tools, and techniques that enable organizations to gain and/or maintain a competitive advantage in the face of technological innovation, globalization, and an increasingly knowledge-intensive economy. Updated with all-new cases, this second edition of the must-have for those looking to grasp the fundamentals of business model innovation, explores the novel ways in which an organization can generate, deliver, and monetize benefits to customers.

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Bahasa Inggeris ● Format PDF ● Halaman-halaman 306 ● ISBN 9780429821844 ● Penerbit Taylor and Francis ● Diterbitkan 2018 ● Muat turun 3 kali ● Mata wang EUR ● ID 6676325 ● Salin perlindungan Adobe DRM

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