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Allan Afuah
Business Model Innovation [PDF ebook]
Concepts, Analysis, and Cases

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Copertina de Allan Afuah: Business Model Innovation (PDF)

Rooted in strategic management research, Business Model Innovation explores the concepts, tools, and techniques that enable organizations to gain and/or maintain a competitive advantage in the face of technological innovation, globalization, and an increasingly knowledge-intensive economy. Updated with all-new cases, this second edition of the must-have for those looking to grasp the fundamentals of business model innovation, explores the novel ways in which an organization can generate, deliver, and monetize benefits to customers.

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Limba Engleză ● Format PDF ● Pagini 306 ● ISBN 9780429821844 ● Editura Taylor and Francis ● Publicat 2018 ● Descărcabil 3 ori ● Valută EUR ● ID 6676325 ● Protecție împotriva copiilor Adobe DRM

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