Ebook > Ciencias sociales > Economía > John O'Shaughnessy: Competitive Marketing (RLE Marketing) (ePUB)

John O’Shaughnessy
Competitive Marketing (RLE Marketing) [EPUB ebook]
A Strategic Approach

Soporte

Portada de John O'Shaughnessy: Competitive Marketing (RLE Marketing) (ePUB)

This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic background information relating to the UK market may be integrated into business planning and how information from other sources should be incorporated and used.

€56.47

¡Compre este libro electrónico y obtenga 1 más GRATIS!

Formato EPUB ● Páginas 766 ● ISBN 9781317646006 ● Editorial Taylor and Francis ● Publicado 2014 ● Descargable 3 veces ● Divisa EUR ● ID 3377538 ● Protección de copia Adobe DRM

Requiere lector de ebook con capacidad DRM

Más ebooks del mismo autor / Editor

John O Shaughnessy John O. Shaughnessy

252.708 Ebooks en esta categoría

Portada de Dr Emel Aktas & Professor Michael Bourlakis: Supply Chain 4.0

Dr Emel Aktas & Professor Michael Bourlakis: Supply Chain 4.0

Supply Chain 4.0 has introduced automation into logistics and supply chain processes, exploiting predictive analytics to better match supply with demand, optimizing operations and using the latest te …

Portada de Nikolaos T. Christou & . Petr Vanicek: Geoid and its Geophysical Interpretations

Nikolaos T. Christou & . Petr Vanicek: Geoid and its Geophysical Interpretations

Geoid and its Geophysical Interpretations explains how an accurate geoid can be constructed and used for a variety of applied and theoretical geophysical purposes. The book discusses existing …

Portada de Akhil (University of Pennsylvania, USA) Kumar: Business Process Management

Akhil (University of Pennsylvania, USA) Kumar: Business Process Management

This book introduces students to business process management, an approach that aims to align the organization’s business processes with the demands of the marketplace. Processes serve as a coordinati …

Portada de Victor (River dynamics and inland water transport, Deltares, Delft, The Netherlands) Chavarrias & Alessandra (IHE Delft Institute for Water Education, Delft, The Netherlands) Crosato: River Flow 2020

Victor (River dynamics and inland water transport, Deltares, Delft, The Netherlands) Chavarrias & Alessandra (IHE Delft Institute for Water Education, Delft, The Netherlands) Crosato: River Flow 2020

Rivers form one of the lifelines in our society by providing essential services such as availability of fresh water, navigation, energy, ecosystem services, and flood conveyance. Because of this …

Portada de Bernadette Albert & Ruth Dowson: Event Planning and Management

Bernadette Albert & Ruth Dowson: Event Planning and Management

Learn how to plan, deliver and evaluate successful events with this clear and comprehensive textbook which explores the latest developments in this challenging and fast-paced environment. Written by …

Portada de P. Mary (Jaipuria Institute of Management, India) Jeyanthi & A. (PSG Institute of Management, India) Mansurali: Marketing Analytics

P. Mary (Jaipuria Institute of Management, India) Jeyanthi & A. (PSG Institute of Management, India) Mansurali: Marketing Analytics

With businesses becoming ever more competitive, marketing strategies need to be more precise and performance oriented. Companies are investing considerably in analytical infrastructure for marketing. …

Portada de Janet Morrison: The Global Business Environment

Janet Morrison: The Global Business Environment

This text challenges students to think critically about global issues that affect the business environment and provides them with a wealth of pedagogical features that help cement learning. Its …

Portada de Anu Pandita & Deepu Pandita: CRISPR/Cas-Mediated Genome Editing in Plants

Anu Pandita & Deepu Pandita: CRISPR/Cas-Mediated Genome Editing in Plants

With over 820 million people facing hunger in today’s world, the need of the hour is the design of plant varieties with high yield, improved traits, and resistance properties in order to mitigate the …

Portada de Phillip G. (Corvus International, Chicago, Illinois, USA) Armour: The Laws of Software Process

Phillip G. (Corvus International, Chicago, Illinois, USA) Armour: The Laws of Software Process

Within one generation, software has become one of the principal sources of wealth in the world. The development and use of software has grown faster than for any artifact in the history of the world. …

Portada de Stefan Hyttfors: Yoga for Leaders

Stefan Hyttfors: Yoga for Leaders

The future of business will be all about business as unusual . A tsunami of new technology in particular will mean industries, companies and individuals will experience change at a rate and scale …

siguiente página >>>