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John O’Shaughnessy
Competitive Marketing (RLE Marketing) [EPUB ebook]
A Strategic Approach

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This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic background information relating to the UK market may be integrated into business planning and how information from other sources should be incorporated and used.

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Format EPUB ● Halaman-halaman 766 ● ISBN 9781317646006 ● Penerbit Taylor and Francis ● Diterbitkan 2014 ● Muat turun 3 kali ● Mata wang EUR ● ID 3377538 ● Salin perlindungan Adobe DRM

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