John O’Shaughnessy 
Competitive Marketing (RLE Marketing) [EPUB ebook] 
A Strategic Approach

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This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic background information relating to the UK market may be integrated into business planning and how information from other sources should be incorporated and used.

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格式 EPUB ● 网页 766 ● ISBN 9781317646006 ● 出版者 Taylor and Francis ● 发布时间 2014 ● 下载 3 时 ● 货币 EUR ● ID 3377538 ● 复制保护 Adobe DRM
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