This volume is a text-book for students of marketing, providing a basic understanding of the concept and techniques of marketing. It shows how basic background information relating to the UK market may be integrated into business planning and how information from other sources should be incorporated and used.
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Formato EPUB ● Pagine 766 ● ISBN 9781317646006 ● Casa editrice Taylor and Francis ● Pubblicato 2014 ● Scaricabile 3 volte ● Moneta EUR ● ID 3377538 ● Protezione dalla copia Adobe DRM
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