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Kaye Sung Chon
The Growth Strategies of Hotel Chains [EPUB ebook]
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Portada de Kaye Sung Chon: The Growth Strategies of Hotel Chains (ePUB)

How did Accor, Cendant, Choice Hotels International, Marriott, and Hilton become the largest hotel chains in the world—and what strategies will they use to continue their growth?
This first-of-its-kind textbook presents a balanced overview of the theory and practice of hotel chains’ growth strategies. It explains in-depth how

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Formato EPUB ● Páginas 232 ● ISBN 9781136752926 ● Editorial Taylor and Francis ● Publicado 2006 ● Descargable 6 veces ● Divisa EUR ● ID 2574102 ● Protección de copia Adobe DRM

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