Catalog > Social Sciences > Economy > Kaye Sung Chon: The Growth Strategies of Hotel Chains (ePUB)

Kaye Sung Chon
The Growth Strategies of Hotel Chains [EPUB ebook]
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Cover of Kaye Sung Chon: The Growth Strategies of Hotel Chains (ePUB)

How did Accor, Cendant, Choice Hotels International, Marriott, and Hilton become the largest hotel chains in the world—and what strategies will they use to continue their growth?
This first-of-its-kind textbook presents a balanced overview of the theory and practice of hotel chains’ growth strategies. It explains in-depth how

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Format EPUB ● Pages 232 ● ISBN 9781136752926 ● Publisher Taylor and Francis ● Published 2006 ● Downloadable 6 times ● Currency EUR ● ID 2574102 ● Copy protection Adobe DRM

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